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For example try emphasizing the value your solution represents in terms of cost savings or increased revenue. This puts your price in context. Do your homework and be prepared to list the ROI that a specific prospect can expect. Aim to anchor this by anchoring your price. Aiming for a higher number to exceed expectations, such as launching a higher-priced option first and then gradually lowering the cost of providing the best-fit solution for a specific customer, is like telling a story. It's worth using sales data to help prepare and answer questions from prospects. Numbers or percentages that reflect product success, for example, can provide real value from a confidence-building and decision-making perspective. Finally, make sure to record and use questions and concerns raised during the sales presentation to guide subsequent conversations and improve future interactions.
As Barnaby points out, questions submitted through such as Stack Overflow can be saved and used later to build better presentations. You can even use these questions to inspire blog posts or other content and send follow-up emails to attendees containing Email Marketing List this new content. Final Thoughts Now that you’ve laid out the steps needed to create a great sales presentation it’s obvious that knowing and preparing your audience for your product inside and out is critical to your success. Please do a pre-presentation check before you go on stage to present. Have you tailored your delivery to your prospects’ needs? For example, make sure you ask your audience up front if there are specific features or details that need to be explained during the presentation.
If you have any unclear product features or results contact your sales manager product development team or marketing department to get the answers you need. Have you practiced your presentation out loud? Rehearsing and recording in front of a mirror or computer camera can help you spot those nervous mannerisms or repetitive speech habits that may be putting clients off. Practicing what you're going to say in advance will also help you feel more relaxed during your sales presentation and make you better prepared to answer your audience's questions clearly and confidently. Strategies to Make the Sales Year End and Start the New Year Strategy Process Motivation Topics Postponing the Holidays to January Cleaning the Ducts Off-duty time can be stressful.
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